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Service provision framework agreement for campaign delivery services 2026 Tender
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In context
This is a contract notice published by a government body covering services. Bids are invited through a framework agreement. Delivery covers Netherlands (Europe). It is classified under Electric Mobility against the sustainability taxonomy rather than matched on keywords.
This tender seeks a single service provider to develop and deliver campaign services for a behavioral campaign in the Netherlands from 2026–2028 (with optional extension to 2030), aimed at encouraging regional travelers to adopt smart mobility options instead of personal vehicles. The ideal bidder is a campaign and communications agency with experience in behavioral change, sustainable mobility promotion, and public transportation advocacy.
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About this tender
The Province of Utrecht, on behalf of Goedopweg, is procuring a framework agreement for campaign service delivery (Campagnedienstverlening). The current framework agreement with the existing campaign service supplier expires in 2026, prompting this re-procurement. In recent years, the Verkeersverwachtingen.nl campaign has been developed with the goal of encouraging travelers in the Utrecht and Amersfoort region to make more frequent use of smart travel options instead of the car. …
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